Great design is both strategic and creative that’s not just seen—it's remembered. Our process is crafted to uncover, articulate, and express a brand's unique identity, but also to ensure it stands out amidst the noise and clutter of today's crowded digital landscape.
The foundation of any successful branding initiative, where exploration takes center stage. We identify what makes your brand unique and how it can communicate effectively with your audience, making sure it aligns with how you want to be perceived in the market. It's a roadmap for your brand's future
This is where the abstract qualities of your brand—its personality, tone, and essence—are crafted into concrete design elements through iterative design sprints experimenting with colors, typography, and imagery that resemble the brand's voice and vision.
A hand off document is designed to ensure consistency and clarity in how your brand is represented, regardless of the medium or platform. It details the dos and don’ts of your brand's application, providing clear instructions on the use of logos, color palettes, typography, imagery and more. This guide goes beyond visual elements to include your brand’s tone of voice, messaging frameworks, and communication strategies, ensuring that every aspect of your brand speaks in unison.
An in-house product by func.media, acquired in 2023. What started as a proof of concept quickly evolved into a brand supported by major retailers, golf courses, and celebrities like Adam Sandler.
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One of Canada’s most trusted line of medicine cabinet essentials underwent a 360° branding overhaul to revitalize the brand image. Including a packaging redesign to stand out on retailer shelves, a complete website redesign, and a strategic email & digital marketing campaign.
An end-to-end launch for the world’s first smart toolbox that’s redefining possibilities for tradespeople. Backed by a full-funnel approach covering strategy, creative, and performance to secure pre-orders and funding.
